By Ayasha Roberson

Tip 1: Always Carry Business Cards

There has been countless times that I have had held conversations that lead to talking about my business and was able to provide the individual with my business card. My business cards has all my information from where the individual can go to my company’s website, call or email me, or connect with me on social media. Your business card is representation of yourself especially when you are not present. It a way for people to learn about your brand. Always try to carry stack of business cards with you especially if you a new business owner.

Tip 2: Networking

When I first started my business in 2010, I joined varies networking associations in order for people to learn about my business. I would attended different mixers and networking events at least once a month. Now 9 years later, I don’t attend as many networking when I first launched my business, however, I am always networking with people that I met on my day to day basis it doesn’t matter if I am going food shopping, to the gym, or to work. I am constantly networking with people regarding my business and what I do. Make sure you networking with people that you encounter on a day to day basis.

Tip 3: Work With Other Small Businesses

I think it imperative to collaborate and work with other small businesses especially when you are new business owner. You may not have the funds to sponsor your business with other major brands or companies. However, there is always opportunity for you to partner with other small brands and companies to help make your business grow. For example, you make know a designer who is just starting their clothing line and you are a photographer, this may be an opportunity for you both to come together to partner online to allow for new and potential customers to see both companies and what each companies offers. This may not at first result in making a sale, but at least you are giving both businesses brand awareness and recognition.

Thank you for checking my Marketing Tips, check back every Monday at 11am ET, a new marketing tip that will help make your business grow. Make sure you contact with me on social media Facebook:



About The Author


Ayasha Roberson started Urban SociaLites, LLC in June of 2010, she holds a bachelor degree in Sociology from Richard Stockton College and Masters Degree in Administrative Science from Fairleigh Dickinson University.

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